It’s been a tough year for the chip industry, with sales figures down. How will it turn around? Here are some of the top ways to help lift your chips from the bottom of the barrel!  Promote your chips on social media! It’s the perfect time to get creative and try new methods of advertising. Join in with trending hashtags, like chipsaredown. – Take advantage of holiday shoppers’ desperation by offering a promo or two for Black Friday Weekend only. There are some great deals out there this year from other chip companies that you can use as inspiration for yours – be sure to check them out before drafting any promotional offers!  Invest in marketing campaigns throughout key moments in 2018: Valentine’s Day, Memorial Day, Independence Day..these days offer potential customers who might not otherwise invest their money into something frivolous an opportunity to have a guiltless indulgence without breaking the bank. Offer free

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